ONE OF US

Project: Women's Sports Bar

Branding Solutions: Brand Identity Design, Brand Enhancements, and Social Media

We believe great branding isn’t just about aesthetics—it’s about creating a space where communities thrive. Our rebrand of One of Us Bar celebrates its mission as a dedicated home for women’s sports, a place where fans can come together, cheer loud, and feel seen.

With a bold new identity, refreshed visuals, and a dynamic digital presence, we’ve amplified what makes One of Us more than just a bar—it’s a movement. This transformation ensures it remains the go-to destination for passionate fans, inclusive conversations, and unforgettable game-day moments.

Website: www.oneofusbar.com

Instagram: oneofusbar

Photography by: Cate Batchelor Photography

“ We want a bar that doesn’t
have sticky floors. "

Metrics Of Growth

01
Follower Growth

After the brand’s rebranding launch, its social media following grew by an impressive 2400%—rising from just 400 followers to nearly 10,000 in less than a year.

Post Engagement

The brand saw a 100% increase in post engagement. This surge reflects the effectiveness of the new branding, designs and engaging content.

Watch Parties

Since the rebrand, the Watch Parties have drawn packed crowds, sparked meaningful connections, and brought in a wave of new loyal fans.

Press Mentions

Local news outlets have boosted brand engagement by spotlighting the new branding and generating buzz around the upcoming women’s sports bar.