ONE OF US
Project: Women's Sports Bar
Branding Solutions: Brand Identity Design, Brand Enhancements, and Social Media
We believe great branding isn’t just about aesthetics—it’s about creating a space where communities thrive. Our rebrand of One of Us Bar celebrates its mission as a dedicated home for women’s sports, a place where fans can come together, cheer loud, and feel seen.
With a bold new identity, refreshed visuals, and a dynamic digital presence, we’ve amplified what makes One of Us more than just a bar—it’s a movement. This transformation ensures it remains the go-to destination for passionate fans, inclusive conversations, and unforgettable game-day moments.
Website: www.oneofusbar.com
Instagram: oneofusbar
Photography by: Cate Batchelor Photography
“ We want a bar that doesn’t
have sticky floors. "
Metrics Of Growth
01
Follower Growth
After the brand’s rebranding launch, its social media following grew by an impressive 319%—rising from just 400 followers to nearly 2,000.
02
Post Engagment
The brand saw a 100% increase in post engagement. This surge reflects the effectiveness of the new branding, designs and engaging content.
03
Watch Parties
Since the rebrand, the Watch Parties have drawn packed crowds, sparked meaningful connections, and brought in a wave of new loyal fans.
04
Press Mentions
Local news outlets have boosted brand engagement by spotlighting the new branding and generating buzz around the upcoming women’s sports bar.
News Articles
Since the rebrand, One Of Us has been making headlines in multiple news outlets.